Apple’s video business could attract 50M paid subscribers by 2025, analyst says [FierceVideo]

Apple’s video business could attract 50M paid subscribers by 2025, analyst says [FierceVideo]

By Ben Munson

September 5, 2018 | Apple’s still-developing video content strategy could amass a significant subscriber base and generate lots of revenue over the next seven years, according to one analyst.

Morgan Stanley analyst Katy Huberty said Apple’s video service could contribute strong services revenue growth but won’t be accretive to earnings until further down the road.

She predicts Apple’s video service will attract more than 50 million paid subscribers by 2025 and that the business could be worth $4.4 billion by then. In contrast, Netflix leads all U.S. video streaming services with 124 million global subscribers.

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