D2C News

By Todd Spangler October 29, 2019 | WarnerMedia revealed that HBO Max will debut in May 2020 in the U.S., marketed heavily through parent company AT&T’s existing customer base. HBO Max is WarnerMedia’s multibillion-dollar bet it can lure consumers into a big new tent at an increasingly crowded streaming bazaar. The new details come just ahead of two other new subscription VOD arrivals — Apple TV Plus (Nov....

By Variety Staff October 28, 2019 | The reviews for Apple TV Plus’ first four original series — “The Morning Show,” “See,” “Dickinson” and “For All Mankind” — dropped on Monday morning, providing the first takes on Apple’s original TV content strategy. “The Morning Show,” starring Jennifer Aniston, Reese Witherspoon and Steve Carell, follows a popular news program grappling with the aftermath of a...

By Kirsten Chuba October 21, 2019 | After announcing six new nonfiction projects ⁠— ⁠including a Mikey Mouse documentary that is a "passion project" for Disney CEO Bob Iger ⁠— Disney+ president of content and marketing Ricky Strauss told The Hollywood Reporter on Friday that in addition to a platform that includes the full Disney library, The Simpsons, Fox classic films and originals from Disney, Pixar, Marvel, Star Wars and Lucasfilm, nonfiction...

By Julia Alexander October 21, 2019 | Netflix is trying to be more transparent with its creatives about how it counts a view on an original series or movie, and a letter sent to the British government includes three new descriptors: starters, watchers, and completers. The three new categories are part of the most in-depth look yet at a reported method that helps...

By Julia Alexander October 14, 2019 | AMC Theaters, the largest movie theater chain in the US, is launching an AMC Theaters on Demand video service. The service will let customers rent or buy movies, much in the same way Apple’s iTunes Store and Amazon’s Prime Video have operated for years. AMC Theaters on Demand, as it will be called, will launch  as...

By Nellie Andreeva [caption id="attachment_409" align="alignright" width="150"] Matt Strauss is also Chair of DEG.[/caption] October 7, 2019 | NBCUniversal is making sweeping changes, restructuring its broadcast, studio and digital operations and assigning new roles to a number of the company’s top TV executives, including Bonnie Hammer, Paul Telegdy and George Cheeks. Universal Television and Universal Content Productions will move under a single business unit named NBCUniversal...

By Alexandra Bruell and Suzanne Vranica October 4, 2019 | Walt Disney Co.is banning advertising from Netflix Inc.across its entertainment TV networks, according to people familiar with the situation, a sign that the marketing wars over streaming-video are escalating as media giants battle each other for subscribers. Disney, whose properties include ABC and Freeform, earlier this year put out an edict to staffers that it wouldn’t accept ads from...

By Todd Spangler September 30, 2019 | WarnerMedia announced several operational executive appointments for HBO Max, its premium service teed up to enter the streaming wars next year, under the leadership of Otter Media CEO Tony Goncalves. Goncalves leads the team handling product design, customer experience and lifecycle, acquisition and retention marketing, data reporting and insights, business development, and go-to-market strategy and business operations. HBO...

By Michael Lev-Ram September 23, 2019 | To address this new challenge, Netflix has assembled a team of veteran content developers who bear little resemblance to the typical C-suite crew sitting around a Silicon Valley conference room. Most of them have joined Netflix just in the past few years and were poached from the traditional Hollywood ecosystem. They present a diverse range of...