D2C Alliance

D2C Alliance Council | The Global Voice of a New Industry

As a working community within DEG – the leading nonprofit association for home entertainment industry supported by leading media and technology companies – D2C Alliance Council represents the global D2C industry and supports its members to help create a robust marketplace to lead the new era of content consumption.

D2C Alliance Council Mission

Convene the industry to tackle difficult challenges and coordinates voluntary best practices and initiatives.

Advocate for industry by presenting a common front to the commercial community.

Promote member channels through campaigns aimed at building awareness among consumers, as well as through industry-leading events.

The D2C Alliance has established Committees to set objectives and agendas in the following areas:

  •  Marketing Nomenclature
  •  Data Analytics
  •  DTC Targeted Services
  •  TV & Connected Devices
  •  International Expansion

Join DEG’s D2C Alliance

For more information, or to join, please email Shannon Gregory (Shannon@degonline.org).

D2CA Member Logo Slide 5.20.21
Gain a seat on the D2CA Council


Provide thought leadership


Set the industry agenda


Define the D2C Alliance’s initial objectives


Guide your industry’s future