EnTech Fest: NBCUni’s Matt Strauss Talks About Making NFL Streaming History [Media Play News]

EnTech Fest: NBCUni’s Matt Strauss Talks About Making NFL Streaming History [Media Play News]

BY STEPHANIE PRANGE

February 7, 2024 | While his family was watching the Jan. 13 NFL Wild Card playoff game between the Kansas City Chiefs and the Miami Dolphins, Matt Strauss had more than touchdowns on his mind.

The NBCUniversal chairman, direct-to-consumer and international, was anxiously monitoring Peacock’s exclusive live stream of the playoff game — a first for the industry — and if things went sideways, there would be a lot of angry football fans.

“No one had ever done that before,” he said Feb. 7 during a keynote at EnTech Fest, presented by DEG: The Digital Entertainment Group in Los Angeles.

“We felt like we were going to melt down the internet,” he said, talking about the planning for the event. “We spent seven months just war-gaming.”

The team ran models, and he told them to double the capacity of what was expected.

Read more on Media Play News.

Related Articles:
Peacock Streaming Loss to Peak at $2.8 Billion in 2023 as Service Tops 30 Million Subscribers, Comcast President Says [Variety]