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December 3 - December 6

Following a period of industry consultation, the IBC Partnership Board has agreed that IBC2021 will now take place on December 3-6 at The RAI in Amsterdam.

IBC2021 will bring the content and technology industry together again to discover the future of media and do business face-to-face. We believe the future of events is hybrid, and IBC2021 will lead the way in this new era. Whether onsite in Amsterdam or onscreen at home, the 250,000 strong IBC community will be able to engage and enjoy the insights, innovation, and interaction through IBC Digital. This hybrid digital platform will create a compelling hybrid event that combines the best of the show floor with state-of-the-art online interaction, and delivers new opportunities for exhibitors, speakers and show attendees to share information and experiences.


December 3
December 6