31 Aug Hollywood Studios Have Sued Over AI. Now Google Is Courting Them To Use Its Tools [LA Times $]
Posted at 10:43h in
By Wendy Le
August 31, 2026| Tech giant Google has been quietly making overtures to the major studios as it tries to find ways to entice Hollywood to use its artificial intelligence technology.
Google executives have approached representatives at Disney, Universal, Warner Bros. Discovery and other studios about licensing intellectual property to be used in AI models, according to three people familiar with the conversations who were not authorized to speak publicly about them.
Nonetheless, no agreements have been reached yet, partly because of the complexities of the issues surrounding AI, as well as sensitivities around how Hollywood talent and unions would react, the sources said.
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