Nielsen to Split Into Two Separate Companies [Multichannel News]

Nielsen to Split Into Two Separate Companies [Multichannel News]

By Jon Lafayette

November 8, 2019 | Nielsen Holdings said that it plans to split into two separate companies by spinning off its Global Connect business from its media measurement business.

The decision comes as the result of a strategic review that was conducted under pressure from large shareholders as the company’s stock price declined.

Read more on Multichannel News.

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