The Suicide Squad (Warner Bros.)
Aug 5 | This year saw a lot of big-name titles debut to streaming services and movie theaters alike. In fact, a number of films premiered on both platforms at the same time. How has this strategy paid off?
Looking at each subscription video-on-demand (SVOD) streaming service’s shares of viewing activity in Q2 this year compared to last, Reelgood data shows that while Netflix remained at the top, the service lost 11.1 share points while HBO Max gained 11.8, and jumped ahead of Disney+. HBO Max is now less than five share points away from making the top three.
Reelgood provides availability data for movies, TV shows, and TV episodes across 150+ SVOD, AVOD, TVOD, and TV Everywhere services, This report features data for the United States. Contact firstname.lastname@example.org for data for the United Kingdom.