Streaming Has Supersized TV Episodes, But How Long Is Too Long? [Variety]

Streaming Has Supersized TV Episodes, But How Long Is Too Long? [Variety]

(Above) Shonda Rhimes’ ‘Inventing Anna’

 

By Michael Schneider

February 24, 2022 | Two decades ago, then-NBC executive Jeff Zucker made headlines by “supersizing” “Friends” episodes as a monthlong stunt. But in the streaming era, viewers are frequently caught off guard by run times that vary considerably from one episode to another.

Freed from the need to fill a half-hour (actually, 21 minutes with commercials) or an hourlong (e.g., 44 minutes plus ads) time slot in linear TV, producers are allowing their shows to breathe — and let the story dictate how long or short an episode can be.

Read more on Variety.

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