Apple Tag

By Alex Sherman February 13, 2019 | Apple is in the final stages of preparing its new streaming video service, which will feature free original content for device owners and a subscription platform for existing digital services. But don't expect Netflix to be a part of it, and HBO's participation is also in doubt, according to people familiar with the matter. Read more on CNBC. Related Articles: Amazon...

By Peter Kafka January 29, 2019| One terrible way to find out what Apple is planning on doing is to ask an Apple executive about Apple’s plans in public, before Apple is ready to make an Official Apple Announcement. People keep trying anyway. Today it was analyst Shannon Cross of Cross Research, asking Apple CEO Tim Cook about Apple’s TV plans. Spoiler: He didn’t...

By Jessica Toonkel January 28, 2019 | Amazon Channels looked intent on becoming a powerful player in the streaming video market by allowing people to sign up for a wide variety of services through their Prime Video accounts—so much so that Apple, Roku and potentially Facebook are now copying the company’s approach. But even as competition increases, Amazon is scaling back...

By Jessica Toonkel October 23, 2018 | Apple is planning to launch its upcoming TV subscription service in more than 100 countries, three people familiar with the company’s plans told The Information. That would quickly make Apple a competitor with both Amazon and Netflix, both of whose video services are widely available internationally. Read more on The Information....

By Ben Munson September 5, 2018 | Apple’s still-developing video content strategy could amass a significant subscriber base and generate lots of revenue over the next seven years, according to one analyst. Morgan Stanley analyst Katy Huberty said Apple’s video service could contribute strong services revenue growth but won’t be accretive to earnings until further down the road. She predicts Apple’s video service will attract more...

By Daniel Frankel August 27, 2018 | Having spent more than $1 billion for a salvo of new original shows set to launch next year, Apple is in the process of building out its Culver City, Calif-based marketing team. Over the weekend, Apple posted an job opening on LinkedIn, looking for a “creative director for original content." Silicon Valley’s largest company is seeking...

By Jonathan Berr August 21, 2018 | Chief executive Bob Iger of  Walt Disney  is facing a challenge that will make his recent victory over Comcast in the battle for 21st Century Fox’s entertainment assets seem like a walk in the park. I am not talking about the difficulty Iger will experience in integrating the storied 20th Century Fox studio and other assets of Rupert Murdoch’s media empire into...

By Dawn C. Chmielewski July 31, 2018 | Apple CEO Tim Cook hinted at a forthcoming entertainment offering — but stopped short of saying exactly what the technology giant, with nearly $250 billion in cash on its balance sheets, has planned. The soft-spoken CEO hinted broadly at a television offering, noting several “key catalysts” reshaping the entertainment industry. He said cord-cutting is accelerating “at a much...

By Brad Olesen June 18, 2018 | Apple Inc. isn’t known for the unique video content offered by Netflix Inc., Walt Disney Co. and Amazon.com Inc., but it may have just taken the gloves off in a new fight. The iTunes and App Store operator’s partnership with “A+ Hollywood name” Oprah Winfrey Friday may just be the “tip of the spear” in a looming content battle, according...

By Lucas Shaw, Gerry Smith and Mark Gurman May 9, 2018 | For the first time, Apple plans to begin selling subscriptions to certain video services directly via its  TV app, rather than asking users to subscribe to them through apps individually downloaded from the App Store, according to people familiar with the matter. This would simplify the process and bolster Apple’s TV...