Apple Tag

By Georg Szalai March 16, 2020 | With stock markets battered by the coronavirus, and shares of entertainment giants hit hard, some on Wall Street have started wondering if cash-rich technology powerhouses could consider takeover offers for Hollywood companies. Rosenblatt Securities analyst Bernie McTernan in a Friday research report, for example, suggested that Apple, led by CEO Tim Cook, could consider acquiring the...

By Edvard Pettersson and Olivia Rockeman February 10, 2020 | A century after the pioneers of Hollywood built their studios here, a new breed of entertainment company is transforming this California town just east of Santa Monica into a hotbed for content. Amazon.com Inc., Apple Inc. and AT&T Inc.’s HBO are moving into vast office and production spaces in the city of 40,000 over the next few...

By Alex Sherman January 26, 2020 | Two major shifts in the past year have made scale — the concept of being as big as possible — more important than ever for media companies. The first is the transition from linear cable TV to streaming services, which are expensive to build out and run and require premium content to stand out. The second...

By Christopher Palmeri December 13, 2019 | Walt Disney Co.’s new streaming service, Disney+, signed up 10 million customers last month, well ahead of expectations. And it’s got a buzzy show with the Star Wars spinoff The Mandalorian. Now the world’s largest entertainment company has to figure out how to keep people from canceling the service after that series’ season finale on Dec. 27 or when...

By Henry Chu September 20, 2019 | After dominating the subscription streaming scene for so long, Netflix is girding for a new phase in the SVOD wars with the entry of more deep-pocketed players like Disney and Apple, CEO Reed Hastings said in addressing the streamer wars on Friday. “While we’ve been competing with many people in the last decade, it’s a...

By Tara LaChapelle | Bloomberg Opinion September 13, 2019 | Apple Inc. is getting ready to launch its own streaming-video service, Apple TV+, in the coming weeks. Compared to Netflix and other rival offerings, the new app will feature a rather skimpy lineup of viewing choices. That’s reigniting the will-they/won’t-they debate around Apple and the handful of Hollywood studios that look...

By Natalie Jarvey September 10, 2019 | Apple is revealing more details about its long-gestating streaming service.  The tech giant on Tuesday announced that its subscription service TV+ will launch Nov. 1, offering originals like the Jennifer Aniston and Reese Witherspoon starrer The Morning Show for $5 per month for a family subscription. That's significantly cheaper than offerings from Netflix ($13 per month for the...

By Julia Alexander August 29, 2019 | Streaming subscribers became accustomed to binging shows. But powerhouses like Disney, Apple, and Hulu are looking to change the game again by taking the opposite strategy with their streaming services. If Netflix turned patience into a forgotten virtue, its competitors are trying to bring it back. At Disney’s biannual D23 Expo executives revealed that episodes on the...

By Jessica Toonkel and Tom Dotan June 14, 2019 | As companies like WarnerMedia and Apple prepare to market new video services to consumers, they are racing to develop hit shows. But as vital as good programming is, figuring out how to sign up and keep subscribers is just as important. To do so, media companies are tapping new types of executives...