Direct-to-Consumer Tag

By Ryan Faughnder and Meg James April 11, 2019 | Walt Disney Co. pulled back the curtain on its highly anticipated streaming service Disney+, revealing key details about what content will be available on the app, including Disney classics and original shows and movies. Disney’s new service will launch Nov. 12 and cost $6.99 a month, Kevin Mayer, head of Disney’s direct-to-consumer...

 By Anthony D'Alessandro April 2, 2019 |  Heading to the movies or staying home and streaming one — is it a Sophie’s Choice on the weekend? A recent NRG-Deadline study about moviegoers’ habits has revealed that 66% of those polled frequently watch movies at home on the weekend via streaming, versus 33% who frequently purchase movie tickets. In addition, 60% said...

By Elliot Bentley and Amol Sharma April 1, 2019 | Apple Inc.  has entered the streaming-television arena. But who exactly is it competing with? There isn’t just one race in the streaming-media world. In the U.S., there are at least five distinct categories where Silicon Valley heavyweights and traditional media companies are competing for users’ attention and money. Some, like Netflix Inc., are building subscription entertainment...

By Dominic Patten and Anthony D'Alessandro March 25, 2019 | Apple’s new streaming service is coming in this fall with an update to the company’s already existing TV app, the tech giant announced today with one of the greatest filmmakers of all time on-stage and one of the most successful television icons. In a wide ranging announcement on many media fronts, Apple...

[Above] Poet Emily Dickinson will be played by actress Hailee Steinfeld in an Apple comedy series. By John Koblin March 17, 2019 | Apple has decided to put more emphasis on its services — think Apple Music and Apple Pay — to increase revenues. The strategy will include an expansion of Apple News, which is expected to be highlighted at the showcase,...

By Julia Alexander March 7, 2019 | Disney+, the company’s upcoming streaming service, will carry Disney’s entire catalog of animated films, ending Disney’s long-standing “vault” program. CEO Bob Iger told shareholders today that Disney+ “at some point fairly soon after launch” will carry films that “traditionally have been kept in a ‘vault’ and brought out basically every few years.” That’s a major policy change...

By Tom Dotan and Jessica Toonkel March 5, 2019 |As Disney nears an April public unveiling of its Disney+ streaming services for Wall Street analysts, some key questions—including whether to distribute through U.S. cable operators or companies like Apple—are still being hammered out. One worry is whether the service will work well from a technical perspective. With that in mind, some insiders...

(Above) Source: The NPD Group, The DTC Video Landscape   Affordability is the No. 1 reason that consumers subscribe to a la carte TV channels, but the ability to get only the content they want is also important March 4, 2019 | Direct-to-consumer (DTC) is an evolving U.S. retail trend with startups such as Warby Parker and manufacturers like Harry’s Shave Club seizing...

By Erich Schwartzel and Maria Armental February 5, 2019 | Walt Disney Co. has less than a year to go before it finds itself operating three separate video-streaming services, and Chief Executive Robert Iger offered fresh details Tuesday on how that new strategy will affect the world’s largest entertainment company. For the first time, Disney reported quarterly earnings under a new company organization that introduces a direct-to-consumer segment—which...