Disney TV+ Tag

By Erich Schwartzel April 30, 2020 |The shutdown of Hollywood is disrupting the Disney+ pipeline. Walt Disney Co. ’s flagship streaming service is getting a big boost from subscribers stuck at home because of widespread stay-at-home orders, but several of the biggest releases headed to the platform have had production halted amid the novel coronavirus outbreak. To keep subscribers hooked, Disney has moved...

Apple’s ‘The Morning Show’ enjoys high awareness, but viewers know where to find ‘The Mandalorian’ November 18, 2019 | New SVOD services Apple TV+ and Disney+ launched less than two weeks apart earlier this month, with both investing heavily in prelaunch marketing. The two services took different approaches to building awareness, however, with Disney highlighting both its original content and its vast...