Disney Tag

New service's viewers are OTT newbies whose interests extend beyond family fare November 25, 2019 | November has been a busy month in the world of streaming services. The numbers around last week’s Disney+ launch were strong – so we took a look at what drove its initial success. Based on the latest NPD Device Ownership Trends & Profile report, consumers reported...

By Rafi Mohammed November 22, 2019 | Remember the not-so-long ago days when Netflix was the king of streaming services? Back then it was an easy segment for the company to command: “For the pleasure of viewing our content, your only option is to go all-in for our unlimited usage plan.” But today, with so many streaming services available, offering only all-you-can-watch is...

By Tom Dotan and Kevin McLaughlin November 13, 2019 | Disney’s revelation on Wednesday that it signed up 10 million subscribers for Disney Plus on its first day was as strong an indication as any that it will quickly become a formidable player in the streaming space—and also gave some explanation for its early technical woes. The various glitches were a reminder...

By Tara Lachapelle November 13, 2019 | One major consequence of the streaming wars is that they’ve caused a new kind of consumer frustration. It feels like everything is becoming segregated across various services with their own individual paywalls. That requires knowing which TV programs and movies reside where, having to toggle among those different apps — which isn’t as smooth as simply channel-surfing —...

By Julia Alexander November 5, 2019 | Disney+ and ESPN+ will run an ad promoting the premium TV channel Starz, The Verge has learned. Disney has agreed to run the ad in exchange for streaming rights to some of its own films, like Star Wars: The Force Awakens, which had previously been licensed out to Starz, according to a person familiar with...

By Kirsten Chuba October 21, 2019 | After announcing six new nonfiction projects ⁠— ⁠including a Mikey Mouse documentary that is a "passion project" for Disney CEO Bob Iger ⁠— Disney+ president of content and marketing Ricky Strauss told The Hollywood Reporter on Friday that in addition to a platform that includes the full Disney library, The Simpsons, Fox classic films and originals from Disney, Pixar, Marvel, Star Wars and Lucasfilm, nonfiction...

By Alexandra Bruell and Suzanne Vranica October 4, 2019 | Walt Disney Co.is banning advertising from Netflix Inc.across its entertainment TV networks, according to people familiar with the situation, a sign that the marketing wars over streaming-video are escalating as media giants battle each other for subscribers. Disney, whose properties include ABC and Freeform, earlier this year put out an edict to staffers that it wouldn’t accept ads from...

By Mike Shields September 24, 2019 | Disney and Apple are enemy combatants ramping up for World War Streaming. Interestingly, they are both very much in sync on one philosophy: The future of streaming video is one in which advertising is unwelcome. Read more on Business Insider. Related Articles: Apple Has the Cash, But Does It Need a Hollywood Studio? [Bloomberg]...

By Henry Chu September 20, 2019 | After dominating the subscription streaming scene for so long, Netflix is girding for a new phase in the SVOD wars with the entry of more deep-pocketed players like Disney and Apple, CEO Reed Hastings said in addressing the streamer wars on Friday. “While we’ve been competing with many people in the last decade, it’s a...

By Natalie Jarvey September 10, 2019 | Apple is revealing more details about its long-gestating streaming service.  The tech giant on Tuesday announced that its subscription service TV+ will launch Nov. 1, offering originals like the Jennifer Aniston and Reese Witherspoon starrer The Morning Show for $5 per month for a family subscription. That's significantly cheaper than offerings from Netflix ($13 per month for the...