OTT Tag

By Scott Roxborough December 2, 2019 | Netflix's strategy of working with, not competing against, major pay-TV operators, is paying off, according to a study published Monday by media research group Ampere Analysis.  The report finds that Netflix has theoretical access to more than 300 million pay-TV households worldwide, almost double the company's current global subscriber base of 158 million, thanks to an...

Above: The holiday shopping period is traditionally a prime time for studios to promote souped-up movies and TV shows for purchase, and this year is no exception: Warner Bros., for example, recently released what it billed as the “ultimate makeover” of “Wizard of Oz” on Ultra HD Blu-ray with 4K resolution. By Todd Longwell December 2, 2019 | Now that the streaming apocalypse is fully...

New service's viewers are OTT newbies whose interests extend beyond family fare November 25, 2019 | November has been a busy month in the world of streaming services. The numbers around last week’s Disney+ launch were strong – so we took a look at what drove its initial success. Based on the latest NPD Device Ownership Trends & Profile report, consumers reported...

By Rafi Mohammed November 22, 2019 | Remember the not-so-long ago days when Netflix was the king of streaming services? Back then it was an easy segment for the company to command: “For the pleasure of viewing our content, your only option is to go all-in for our unlimited usage plan.” But today, with so many streaming services available, offering only all-you-can-watch is...

By Tom Dotan and Kevin McLaughlin November 13, 2019 | Disney’s revelation on Wednesday that it signed up 10 million subscribers for Disney Plus on its first day was as strong an indication as any that it will quickly become a formidable player in the streaming space—and also gave some explanation for its early technical woes. The various glitches were a reminder...

By Tara Lachapelle November 13, 2019 | One major consequence of the streaming wars is that they’ve caused a new kind of consumer frustration. It feels like everything is becoming segregated across various services with their own individual paywalls. That requires knowing which TV programs and movies reside where, having to toggle among those different apps — which isn’t as smooth as simply channel-surfing —...

By Todd Spangler October 29, 2019 | WarnerMedia revealed that HBO Max will debut in May 2020 in the U.S., marketed heavily through parent company AT&T’s existing customer base. HBO Max is WarnerMedia’s multibillion-dollar bet it can lure consumers into a big new tent at an increasingly crowded streaming bazaar. The new details come just ahead of two other new subscription VOD arrivals — Apple TV Plus (Nov....

By Variety Staff October 28, 2019 | The reviews for Apple TV Plus’ first four original series — “The Morning Show,” “See,” “Dickinson” and “For All Mankind” — dropped on Monday morning, providing the first takes on Apple’s original TV content strategy. “The Morning Show,” starring Jennifer Aniston, Reese Witherspoon and Steve Carell, follows a popular news program grappling with the aftermath of a...

By Kirsten Chuba October 21, 2019 | After announcing six new nonfiction projects ⁠— ⁠including a Mikey Mouse documentary that is a "passion project" for Disney CEO Bob Iger ⁠— Disney+ president of content and marketing Ricky Strauss told The Hollywood Reporter on Friday that in addition to a platform that includes the full Disney library, The Simpsons, Fox classic films and originals from Disney, Pixar, Marvel, Star Wars and Lucasfilm, nonfiction...

By Julia Alexander October 21, 2019 | Netflix is trying to be more transparent with its creatives about how it counts a view on an original series or movie, and a letter sent to the British government includes three new descriptors: starters, watchers, and completers. The three new categories are part of the most in-depth look yet at a reported method that helps...