Wuthrich at DEG Expo: Transactional Spending Surged 38% After Stay-at-Home Orders Took Effect [MPN]

Wuthrich at DEG Expo: Transactional Spending Surged 38% After Stay-at-Home Orders Took Effect [MPN]

WB’s ‘Contagion’ is the industry’s top catalog title this year.
By Stephanie Prange

April 16, 2020 | The growth in the home entertainment and games businesses have been “one of the few bright spots” in the COVID-19 pandemic, said Jim Wuthrich, president of Warner Bros. Home Entertainment and Games. He presented numbers from Warner research showing the growth in home entertainment spending after stay-at-home orders took effect.

“Pre leading up to that period, home entertainment spending overall from a transactional standpoint was down about 5% in total consumer spend,” he said. “Since March 14, that mid-March time frame, home entertainment transactional spending is now up 38%.”

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