DEG Expo | DEG Research Findings: The Evolution of DTC Viewer Behavior

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This event is intended for DEG members and press only.

SmithGeiger will share results from proprietary research commissioned by DEG in Q3 2021 that looked at how and why consumers are subscribing to various streaming services, with a focus on awareness, usage and spending. DEG members, press and investment analysts are invited to attend.

Welcome

Amy Jo Smith, President & CEO, DEG

Opening Remarks

Matt Strauss, Chairman, Direct-to-Consumer & International, NBCUniversal

Presenters

Chris Lang, Partner/EVP, Insights & Strategy, SmithGeiger Group

Dan Reines, SVP, Insights & Strategy, SmithGeiger Group

Closing Remarks

Chima Ogbuokiri, VP, Growth Marketing & Strategy, AMC Networks