Streaming’s Grown Up: Maximizing Viewer Engagement & Content Monetization

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Circana’s John Buffone will explore the maturation of the direct-to consumer streaming industry and what that means for content licensing strategies that now span FAST, AVOD and SVOD.

Broad adoption of streaming video has led to a convergence of the viewer demographic across these channels and added complexity to content distribution strategies. Join us to understand the data that will drive success in tomorrow’s video marketplace.