Omdia* 10.22.26 | FAST Research – Six genres account for nearly half of all FAST channels worldwide

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Member Research
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Omdia Research
About This Project

October 22, 2026 | Global FAST channel distribution strategies are anchored by core genres, with the top 6 genres accounting for nearly half (49%) of channels globally. Channels in niche / specialty genres must prioritize differentiation, discovery optimization, and platform partner choice to maximize target audience reach and engagement.

Omdia FAST Channel Distribution Database

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