30 Jul Panelists Discuss Utilizing AI in Content Management at DEG’s EnTech Summer Symposium [Media Play News]
Posted at 11:10h in
BY STEPHANIE PRANGE
July 30, 2024 | Panelists discussed the use of artificial intelligence to manage and distribute content at the EnTech Summer Symposium July 30.
The event was presented by DEG: The Digital Entertainment Group at the Skirball Cultural Center in Los Angeles. “The industry is being challenged to be entrepreneurial,” said moderator Kira Baca of Ateliere Creative Technologies.
AI can help distributors package existing content, as well as find natural breaks for advertising, said Ian McPherson of AWS. Still, AI can’t yet insert spots in live streams, he noted.
Read more on Media Play News.