03 Feb Bain’s Advice for Hollywood This Year: Own IP or Own Nothing [The Hollywood Reporter]
BY GEORG SZALAI
February 3, 2025 | What kind of deals do entertainment and media giants need in the age of technology giants? It is a question that Hollywood management teams and Wall Street are constantly discussing and assessing.
Management consulting firm Bain & Co., in a new research report, shares this guidance: “Own the consumer, own the intellectual property (IP), or own nothing.” In other words to compete in “a world of tech mega-platforms,” players will need “more cross-sector M&A and deals for IP.”
The report comes from Bain partners Nicole Magoon, Matt Keith, and Alex Egan. “The creative industries have long stretched their tentacles into new places with the support of technology — for instance, art incorporated photography, music got recorded, and actors moved from stage to screen,” they write. “Over the past 15 years, however, tech has stretched its own tentacles into media — for instance, Netflix’s massive digital distributor grew a studio to supplement its library, and Amazon’s retail hub grew video content as a sweetener.”
Read more on The Hollywood Reporter.