31 Oct Comcast Eyes New Venture to House MSNBC, USA, Other U.S. Cable Channels [Wall Street Journal]
BY JESSICA TOONKEL
October 31, 2024 | Comcast said it is exploring the creation of a separate company for its cable networks and will consider partnerships in streaming, a sign of how profound changes in the media business are reshaping the industry landscape.
The potential strategic moves come as Comcast, like many of its industry peers, is trying to navigate the challenges posed by cable TV cord-cutting—which have made the networks business much more difficult—while also pushing toward profitability in its Peacock streaming business.
Most Comcast cable channels, including MSNBC, USA, CNBC, Oxygen and Syfy, would likely become part of the new company under the plans being considered.
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