FAST Channel Growth Rate Slows In U.S. As Sector Matures, But New Report Still Finds An Array Of Almost 2,000 Unique Outlets [Deadline]

FAST Channel Growth Rate Slows In U.S. As Sector Matures, But New Report Still Finds An Array Of Almost 2,000 Unique Outlets [Deadline]

BY DADE HAYES

May 20, 2024 | The growth rate of free, ad-supported streaming television [FAST] is slowing in the U.S., but a new report has still identified 1,943 unique offerings.

Gavin Bridge, a longtime researcher and writer focused on FAST, said the overall tally as of this month rose 13% from May 2023 and 47% from May 2022. General entertainment continues to account for the largest share of overall channels, with 1,092.

“Over the course of the last five years the industry has seen a content shift, where services who used to have to beg for video content are now in the enviable position of being able to pick and choose which channels they feature in their line-ups,” the report notes.

Read more on Deadline.

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