Greenfield: Amazon Poised to Be Most Disruptive Tech Giant [Multichannel News]

Greenfield: Amazon Poised to Be Most Disruptive Tech Giant [Multichannel News]

By Mike Farrell

May 4, 2018 | BTIG media analyst Richard Greenfield – one of the early backers of the over-the-top model – predicted that online retailer Amazon is best poised to become the most disruptive force in the pay television Amazon logoindustry, outpacing Netflix and using its vast resources to fund forays into sports and other entertainment.

“They [Amazon] are all about the bundle, it is just a different bundle than what we are accustomed to,” Greenfield said on The CUSP Show, the official podcast of the Columbia University Sports Management Program. “It’s music, it’s video, it’s shipping. They want to be a bundled player.”

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