06 Apr Netflix offering more than $300 million for billboard company: sources [Reuters]
By Liana B. Baker, Jessica Toonkel
April 6, 2018 | Netflix Inc. is offering more than $300 million to buy a company that owns billboards across Los Angeles, including on West Hollywood’s famed Sunset Strip, a move that could help it save money maintaining a high profile in the world’s entertainment capital, according to people familiar with the matter.
The purchase of Regency Outdoor Advertising, if successful, would be the largest yet for the fast-growing Silicon Valley streaming video company, which has a studio in Hollywood and is now one of the world’s biggest film and TV producers.
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