04 Mar Disney+ Adding Cheaper Ad-Supported Tier [The Hollywood Reporter]
By Alex Weprin
March 4, 2022 | Disney+ is about to get less expensive. The flagship streaming service of The Walt Disney Co. is adding a less-expensive ad-supported tier starting later this year, with plans to launch an international option in 2023.
“Expanding access to Disney+ to a broader audience at a lower price point is a win for everyone — consumers, advertisers, and our storytellers,” Kareem Daniel, chairman of Disney Media and Entertainment Distribution, said in statement. “More consumers will be able to access our amazing content. Advertisers will be able to reach a wider audience, and our storytellers will be able to share their incredible work with more fans and families.”
Read more on The Hollywood Reporter.
Disney Streaming Sees Slower Growth as Consumers Venture Out of the House [Wall Street Journal]