WarnerMedia Announces HBO Max Key Operational Exec Appointments [Variety]

WarnerMedia Announces HBO Max Key Operational Exec Appointments [Variety]

By Todd Spangler

September 30, 2019 | WarnerMedia announced several operational executive appointments for HBO Max, its premium service teed up to enter the streaming wars next year, under the leadership of Otter Media CEO Tony Goncalves.

Goncalves leads the team handling product design, customer experience and lifecycle, acquisition and retention marketing, data reporting and insights, business development, and go-to-market strategy and business operations.

HBO Max operations are being led by Andy Forssell, EVP and general manager, WarnerMedia Direct-to-Consumer, who reports into Goncalves.

Read more on Variety.

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