HBO Max Tries to Prove It Can Be Everything to Everyone [Bloomberg]

Love Life with Anna Kendrick is an original series on HBO Max.

HBO Max Tries to Prove It Can Be Everything to Everyone [Bloomberg]

By Felix Gillette

May 26, 2020 | It’s not TV. It’s not HBO. It’s HBO…Max.

This week, AT&T Inc. is rolling out HBO Max, its new supersized streaming platform, anchored by classic HBO programming and girded with lots of other stuff from WarnerMedia. Old movies, newer movies, comedy specials, broadcast sitcoms from the ’90s, a quarantine cooking show with Selena Gomez, a rom-com starring Anna Kendrick, and a children’s crafting competition series called “Craftopia.”

Read more on Bloomberg.

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