Why CBS, Viacom and others are open to making shows for streaming and TV rivals [Digiday]

Paramount made Jack Ryan for Amazon

Why CBS, Viacom and others are open to making shows for streaming and TV rivals [Digiday]

By Sahil Patel

May 29, 2019 | Driven by Netflix, TV production is a seller’s market right now. It’s leading some legacy TV companies to increasingly make movies and TV shows for their rivals. The key challenge for these companies is in weighing the benefit of short-term revenue gains versus building products that create a long-term direct relationship with customers.

Read more on Digiday.

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